The Outlander effect

Lallybroch Outlander tours
Lallybroch Outlander tours Scotland, visit Midhope castle , real life Lallybroch on our Lallybroch Outlander tours from Edinburgh , Scotland

OUTLANDER has been cited as helping bring a “phenomenal” boost to tourism in Scotland as new figures show an increase in visits.

Malcolm Roughead, Visitscotland chief executive, said the interest in film and television series locations like Outlander, shot and set in Scotland, has helped the rise in summer visitor numbers last year.

He said: “We knew anecdotally that tourism businesses across Scotland had a good summer in 2017, but it is absolutely phenomenal to see just how much growth there was compared to the same period in 2016 with overseas visits up by 14.6 per cent and domestic visits up by 10 per cent from July to September.

“Such exceptional increases across visits and spend can be attributed to a myriad of different factors which have worked together to create a perfect blend for Scottish tourism.

“Key influences include increased capacity on air routes from countries all across the world, favourable exchange rates and of course the Outlander effect which has had a huge impact with many coming to experience the land that inspired the popular books and TV series.”

The head of the national tourism agency went on: “More than that, we are noticing a real uplift in the staycation market with less people flying out of the UK for the first time in a number of years, meaning many are simply getting out and about exploring their own country.

“This is a real testament to the hard work of our tourism industry which is constantly innovating and investing to ensure visitors receive not only a quality experience, but a memorable one.

Pioneering partnerships have been at the heart of Visitscotland marketing activity including key collaborations with TripAdvisor, booking.com and E4, ensuring we reach more potential visitors globally in new and exciting ways.

Mr Roughead said: “Our focus on digital marketing and unique PR campaigns including an ambitious YouTube influencer campaign has been very successful, with Scotland punching above its weight on a global platform.

“Tourism is the heartbeat of the Scottish economy, causing a ripple effect which touches every industry and community, creating employment and economic growth.

“We will continue to work hard to ensure the sector remains a priority for Scotland for many years to come.”

Overseas figures from Office of National Statistics show 11.6m UK visits and domestic tourism statistics of 3.5m visits from the Great Britain Tourism Survey from July to September last year.

Amazing tours of Scotland – call +44131-549-9785 now for availability Private tours Edinburgh 0131-549-9785 . Looking for day trips Edinburgh ? How about taking an Outlander tour from Edinburgh to visit Jamie Fraser’s home in Scotland’s amazing Outlander film locations ?Private tours of Scotland 0131-549-9785 seven days a weekPrivate tours Edinburgh 0131-549-9785 . Looking for day trips Edinburgh ? How about taking an Outlander tour from Edinburgh to visit Jamie Fraser’s home in Scotland’s amazing Outlander film locations ? For tour information call +44131-549-9785 now *** check availability now for our unique tours of Scotland +44131-549-9785 seven days a week

Private Custom Tours from Edinburgh 2024

*************************************************

Can’t find what you’re looking for ? Design your own small group tour of Scotland with a bespoke tours of Scotlandpicked by you from Private tours Edinburgh

We are the Last minute bookings specialist – Whatsapp +447305294773 or contact us online.

Crown castles tour Scotland. Season six of the Crown is on Netflix now

Late Bookings for our small group tours can be made by phone / Whatsapp on +447305-294773 ,

toll free number 1-866-233-2644

or online on our tour bookings page

Midhope Castle tours – Braveheart tours Scotland

The Crown tours of Scotland

Castles and Braveheart tours – Book Castles and Braveheart tours now !

Outlander and Game of Thrones tours – Book Outlander and Game of Thrones tours now !

Tours of Scotland – Book Tours of Scotland now!

Check out our five star tours – four castles tour , the Braveheart tour

or the Game of Thrones tours Scotland

Read out our five star reviews for our unique range of private tours .

Preview our tours with our new series of virtual tours of Scotland.

*****************************

“David was an excellent guide and we got to see five awesome castles . It was a day of sun and exploration”
Five star Viator review: Five Scottish Castles Tour

“Stunning ”
Five star Viator review: Scottish Whisky and Castles Private Tour
” Such a great day. The castles are breathtaking and Deanston Distillery tour is interesting and tasty 😉 ”

Price guarantee

Save 30% on our tours – we guarantee savings of 30% over any other online travel agents

Refund guarantee

Tours can be cancelled up to 48 hours before the booking date with a full refund .

Need more information ? Please phone / text / Whatsapp us on +447305294773 or contact us online

Custom tours of Scotland can be arranged – pick the locations you want to visit . For more information and bookings please phone / Whatsapp +447305-294773 or contact us online .

Private Custom tours Edinburgh – Book Online .

Buy your souvenir prints of Scotland and Eilean Donan Castle from Photogold .

Private tours of Lallybroch and Outlander , Glencoe and the Highlands , Eilean Donan Castle , St Andrews , the Kelpies in Falkirk , Game of Thrones and Doune Castle .

New – Highland cow gifts

Your driver / guide is David Rankin , a photographer with 20 years experience and a tour guide for 5 years . David has extensive knowledge of the top locations in Scotland for a wide range of tours to castles , the Highlands and film locations including Outlander and Game of Thrones . Please phone / text / Whatsapp him on +447305294773 or contact us online

Edinburgh shore excursions – all of our tours can be booked as shore excursions

Airport taxi transfers service is also available from Edinburgh and Glasgow Airport

Private Tours Search

For last minute bookings phone / Whatsapp +447305294773 , use our toll free number 1-866-233-2644 orcontact us online.

Explore Scotland with our own unique videos of Scotland including Outlander film locations , tours from Edinburgh to the Highlands , the Kelpies and Eilean Donan Castle . contact us online for tour enquiries .

Check out our Twitter feed

Private tours Edinburgh answer all your most important questions about Outlander

All photography and videos are copyright of Photogold

BOOK NOW

×How can I help you?