The Outlander effect

Lallybroch Outlander tours
Lallybroch Outlander tours Scotland, visit Midhope castle , real life Lallybroch on our Lallybroch Outlander tours from Edinburgh , Scotland

OUTLANDER has been cited as helping bring a “phenomenal” boost to tourism in Scotland as new figures show an increase in visits.

Malcolm Roughead, Visitscotland chief executive, said the interest in film and television series locations like Outlander, shot and set in Scotland, has helped the rise in summer visitor numbers last year.

He said: “We knew anecdotally that tourism businesses across Scotland had a good summer in 2017, but it is absolutely phenomenal to see just how much growth there was compared to the same period in 2016 with overseas visits up by 14.6 per cent and domestic visits up by 10 per cent from July to September.

“Such exceptional increases across visits and spend can be attributed to a myriad of different factors which have worked together to create a perfect blend for Scottish tourism.

“Key influences include increased capacity on air routes from countries all across the world, favourable exchange rates and of course the Outlander effect which has had a huge impact with many coming to experience the land that inspired the popular books and TV series.”

The head of the national tourism agency went on: “More than that, we are noticing a real uplift in the staycation market with less people flying out of the UK for the first time in a number of years, meaning many are simply getting out and about exploring their own country.

“This is a real testament to the hard work of our tourism industry which is constantly innovating and investing to ensure visitors receive not only a quality experience, but a memorable one.

Pioneering partnerships have been at the heart of Visitscotland marketing activity including key collaborations with TripAdvisor, booking.com and E4, ensuring we reach more potential visitors globally in new and exciting ways.

Mr Roughead said: “Our focus on digital marketing and unique PR campaigns including an ambitious YouTube influencer campaign has been very successful, with Scotland punching above its weight on a global platform.

“Tourism is the heartbeat of the Scottish economy, causing a ripple effect which touches every industry and community, creating employment and economic growth.

“We will continue to work hard to ensure the sector remains a priority for Scotland for many years to come.”

Overseas figures from Office of National Statistics show 11.6m UK visits and domestic tourism statistics of 3.5m visits from the Great Britain Tourism Survey from July to September last year.

Amazing tours of Scotland – call +44131-549-9785 now for availability Private tours Edinburgh 0131-549-9785 . Looking for day trips Edinburgh ? How about taking an Outlander tour from Edinburgh to visit Jamie Fraser’s home in Scotland’s amazing Outlander film locations ?Private tours of Scotland 0131-549-9785 seven days a weekPrivate tours Edinburgh 0131-549-9785 . Looking for day trips Edinburgh ? How about taking an Outlander tour from Edinburgh to visit Jamie Fraser’s home in Scotland’s amazing Outlander film locations ? For tour information call +44131-549-9785 now *** check availability now for our unique tours of Scotland +44131-549-9785 seven days a week

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Outlander Blood of my Blood filming  began filming at Doune Castle in Scotland in January. Outlander fans in the US , UK and around the world are getting excited about seeing the second half of season 7 this year and season 8 , the final season next year .

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What Scottish castles are open to tour ?

These castles have provided the backdrops for bloody battles or famous films, and are the most popular castles in Scotland

Stirling Castle.
Midhope Castle.
Blackness Castle.
Doune Castle.

Was any of Braveheart filmed in Scotland?

Despite initially declining, Gibson eventually decided to direct the film, as well as star as Wallace. Braveheart was filmed in Scotland and Ireland from June to October 1994. Book your Braveheart tour online

Is there a real Lallybroch ?

Yes, Midhope Castle is the real life location for Lallybroch , the ancestral home of Jamie Fraser . You can visit Lallybroch on our unique Outlander tours  . Lallybroch, or Broch Tuarach, is Jamie’s fictional home in the series.
Outlander tours from Edinburgh can be booked online . In real life it’s an ancient 16th-century tower house outside Edinburgh. The castle stars in a number of Outlander episodes as the ancestral home of Jamie Fraser , played by Scottish actor Sam Heughan . You can visit the castle on one of our tours and take a look around the outside . Unfortunately the inside of Lallybroch is derelict and not accessible at the moment  , although plans have been announced to build accommodation inside the castle . Lallybroch Outlander tours from Private tours Edinburgh

what does Broch Tuarach mean ?

What is Broch Tuarach ? And can you take a tour to it ? It is an old  broch on the land, Broch Tuarach means “north-facing tower” in Gaelic. Lallybroch, as the estate is known among those who live there, in turn means “lazy tower”. Lallybroch , ancestral home of Jamie Fraser , is also known as Broch Tuarach . 
Broch Tuarach tours from £32.50 per person can be booked online . For last minute bookings phone / Whatsapp us on  +447305-294773

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